Becoming the go-to expert personal trainer or coach is now more important than ever.
The fitness industry is growing at a rapid rate.
According to The Business Research Company, they estimate the global market size to be $41.43 billion in 2024, and to reach an estimated value of $51.69 billion by 2028.
This means your competition is getting more fierce every day, month, and year.
So how do you keep up with this rapid growth AND stay relevant so potential clients choose you over your competition?
Attend events like the ExPro Conference to stay up-to-date with the latest trends, techniques, technology, and best practices so you become more valuable to your clients.
Continuous education and renewing your industry certifications.
Specialise in a specific growing field within the fitness industry.
So you’re seen as unique and potential clients see YOU as the expert personal trainer or coach to help them with their specific fitness goals.
Because you attended the ExPro Conference, we would like to fast-track your journey and make it easier than ever to become THE go-to expert personal trainer or coach.
We’re giving you up to 60% off on ANY of our 3 flagship programs — valid until 30th June ‘24.
Each program also comes with a complementary add-on course… deepening your knowledge in a specific field of functional training, injury prevention, or mental skills.
The 3 flagship programs are the result of learning from the world’s leading experts in functional movement, injury prevention, and mental skills… and over 15 years of working with thousands of coaches and personal trainers.
This knowledge has been systemised so you can easily start using it with your clients right away.
The 3 flagship programs are:
International Diploma of Fitness (Master Functional Training - Level 5) - Speciality in functional training
Movement Restoration Coach (MRC) - Speciality in injury prevention
High Performance Coach (HPC) - Speciality in mental skills and coaching
You’ll find details about the programs below as you scroll down.
ALL programs are accredited by internationally recognised bodies.
So, you get points to add toward your professional development.
You also receive a payment plan to make it easier for you to invest in your career and become more valuable to your clients.
To make this offer extra special, we’ve added 3 FREE bonuses (combined value — $2,260).
Specifically designed to speed up your journey of building a thriving coaching business….
…where Coach Tarek — Founder of Functional Training Institute (FTI) and a certified FTI coach will work with you one-on-one to set-up a tailored plan so you can begin to attract and retain your ideal clients instantly.
You’ll gain access to secret knowledge that’s taken years to figure out on what makes a successful coaching business…
…having worked with over 5,000+ high-performing expert coaches globally.
The goal – to become a go-to expert with specialist knowledge.
Designed to:
Make it easier than ever to become an expert coach and gain business skills to build a more successful and robust business in 2024 and beyond
Give you the knowledge and methods to distinguish yourself from the crowded marketplace while keeping your integrity as a coach who appreciates expert technical knowledge.
Attract and retain the right clients
Show you how to run your coaching sessions at a high level and charge premium rates
Below, you can discover more about each program, the add-on courses, AND the bonuses you will get.
International Diploma of Fitness (Master Functional Training - Level 5) is the perfect way for a fully certified personal trainer to upskill & upgrade their education.
The program is designed to teach you the core skills required to master functional training through the unique evidence-based Adaptive Functional Training System.
Giving you the knowledge to confidently assess, program, and coach your clients safely and effectively.
Timeframe and delivery
You’re given 12 months to complete this qualification (self-paced).
The online learning platform is widely regarded as one of the industry’s best, giving you an easy and enjoyable study experience.
Take your career to the next level
This diploma will take your career to the next level and open doors for you as a qualified master functional trainer, fully certified personal trainer, group training instructor, gym instructor, and special populations coach.
It also allows you to do PT in Asia, UK, Australia, and New Zealand.
Helping you stand out from the crowd as a highly respected sought-after Functional Training Expert to more clients globally.
Brand new and never released before FTI certification course.
Discover how to use the swiss ball as a progressive tool, moving from fundamental bodyweight exercises to advanced loaded movements
Simple mobility sequences using the swiss ball… so you can better assist higher-risk or less able clients
Unlock the full potential of medicine ball training which goes beyond basic exercises
Master diverse stance types, throw techniques, contraction variations, and force vectors. Elevate your training sessions with a nuanced understanding of these key variables.
Discover strength and conditioning assessments tailored to maximize the ball's effectiveness
Discover progressive strength development, power/speed training, and dynamic partner drills for engaging group workouts
And much more
Here’s a short video revealing what becoming a Functional Movement Expert is all about:
Your Investment (60% off) – $1,750 $700
Click the “Enroll Now” button below to begin your journey.
Movement Restoration Coach (MRC) allows you to confidently assess, correct, and restore lost function with clients safely and effectively
The unique evidence-based Movement System will equip you with the tools to become a Certified Movement Restoration Coach.
Giving you the confidence to help a wide range of clients who desperately need your expertise.
So you stand out from the crowd as one of the few coaches who knows how to deal with injury…
…without always having to refer your clients to professionals, and risk losing them.
Stretch Yourself Strong (SYS) is the world’s first framework for programming mobility and flexibility.
This Mobility Flexibility Certification gives you the tools to provide stretch and mobility exercise for your clients.
Within 4 weeks you discover:
Mobility and flexibility myths damaging the industry – the program simply breaks down the science of what you need to understand
Why the industry is confused about mobility and flexibility and how you can fix this with clients
Simple assessments for your clients so you can program what they need
How to use a wide range of mobility techniques and how they fit into a program
How to fit this specialist skill into your business so it makes a real difference to your clients and your business
Stretch Yourself Strong has been accredited with Exercise and Sports Science Australia for a massive 15 CPD and AusActive.
Here’s a short video revealing what becoming an Injury Prevention & Recovery Expert is all about:
Your Investment (50% off) – $2,250 $1,125
Click the “Enroll Now” button below to begin your journey.
High-Performance Coach (HPC) gives you the tools to keep your clients engaged, showing up consistently, and committed to their fitness journey with you.
THREE industry experts come together for the first time to teach you the mental skills techniques allowing you to retain your clients for longer.
So you make a more positive impact on your clients and build a thriving coaching business.
The Oxygen Advantage® Functional Breathing Instructor certification is brought to you by Patrick McKeown BA, MA.
Who is considered to be one of the foremost teachers of functional breathing.
He has authored eight books, is published in 14 languages and has taught breathing for mind, body and sports since 2002.
Few trainers and coaches can spot dysfunctional breathing patterns and habits in their clients.
Or to give instructions which correct them.
Harming clients’ progress.
Functional breathing often forms the missing link in terms of fitness and quality of life.
Despite this, breath training has nowhere near the same following as many mainstream diet and fitness trends.
While most people will adapt other aspects of their lifestyle to promote better wellbeing, fitness or mental health, they often don’t think to adjust their breathing.
This is the perfect time to gain practical knowledge in breathing which will be relevant for you and your clients.
Once certified as an Oxygen Advantage® Level 1 Instructor, you can help your clients get maximum benefit from their sessions with proper breathing.
More:
Breathing tools to maximise the results your clients get with you, so each session will be of high quality for your client
How to spot dysfunctional breathing (something most coaches miss)
Give a wide range of clients better wellbeing, fitness, and mental health – making you a competent, expert coach
Here’s a short video revealing what becoming a High-Performance Coaching Expert is all about:
Your Investment (40% off) – $1,750 $1,050
Click the “Enroll Now” button below to begin your journey.
Not interested in any of the three programs?
Do you have other goals that you feel FTI can help you achieve in your career?
Then you can choose your own adventure and pick ANY programs in our catalog with the Exclusive ExPro Offer.
All you have to do is book a no-obligation call and speak to an FTI coach by clicking the “Book Coaching Call” below.
The Sales & Service Systems (SSS) Coaching consists of TWO 90-minute one-on-one webinars with an FTI coach.
The Sales & Service Systems (SSS) is designed to give you the sales and service coaching skills to attract (and keep) your ideal clients.
You’ll discover how to prospect and how to lead your prospect through a journey of overcoming their barriers, pains, disappointments, limiting beliefs until they’re a happy client.
We go deeper into understanding what your prospect or client wants and needs.
So you’re best positioned to help clients achieve their dream outcome.
And the purpose of these TWO one-to-one calls is to teach you SSS so you can quickly begin to apply your technical knowledge as an expert.
The FTI coach has observed and spoken to thousands of coaches…
…discovering what works and what doesn’t when it comes to attracting and converting new clients.
This process has been systemised in SSS.
Here’s what each call consists of…
The 90-Minute Webinar Call
The FTI coach will deep dive and teach you the complete Sales & Service Systems methodology and show you WHY and HOW it works.
SSS can be summed up in the following THREE principles:
Connect - Understand their dreams, mission, their pain and their barriers.
You’ll learn how to gain trust and rapport with your prospects and clients so your client gives you all the information you need to offer the right solutions.
You’ll discover how to connect with your clients so they feel confident YOU’RE the expert who has the ability to help them reach their goals
Converse - Have the ability to ask the RIGHT questions and listen actively so you can easily gain an understanding of your prospects needs.
Convert - Create your OWN organic ecosystem.
This is your ecosystem where your clients live.
You’ll learn similar methods and techniques brands such as Apple use to create loyal fans which you can apply into your coaching business.
So you have a reliable system of attracting your ideal clients, who stay within your ecosystem, because they trust YOU as the expert.
90-Minute Assessment Call
This is where the FTI coach works with you to implement everything you learned about SSS in the first call.
We assess your business, break down your mission, values, audience, the pain points of your audience, their problems and their solutions.
You’ll then walk away with a tailored plan to put the whole system to work so you can become a successful business operator with a robust organic ecosystem.
Strategic Alignment Coaching consists of TWO 45-minute one-on-one calls with Coach Tarek.
With 20+ years of experience in the fitness industry to tap into…
…and figuring out what it takes to build a successful business, Coach Tarek will work with you to strategically align your personal and business mission…
…giving you a tailored action plan of packaging up your knowledge as an expert.
You’ll walk away with a clear plan on how to create a super service and unique packages to offer your clients.
So you can quickly start monetising your knowledge and build a bullet-proof coaching business in 2024 and beyond.
You’ll possess a valuable skill set on how to use your knowledge in a unique way to build specific packages to get new clients who need them, so you can impact them in a positive manner.
You can also ask ANY questions about building and running your coaching business, so you’ll not only be an expert coach, but a successful business operator.
Want a proven, specific method of communicating instructions to your clients so they understand and remember your instructions easily?
Then this short book Animate the Cue by Coach Tarek gives you all you need to know.
The better your client understands and retains your instruction, the more they gain from their sessions.
Helping them reach their fitness goals with you faster.
In this short book, you’ll learn:
The 3 elements of external cuing to communicate more effectively with your clients
The 3 C’s of mastery used by Bruce Lee and soccer legend Pele and how you can get your clients to do the same
Proven exercise and template – so you can begin to practice so you can begin putting what you’ve learned into practice right away
The purpose of this proven 8-week beginner programming system is to provide a realistic structure in which your client sticks to a plan based on their needs and goals.
It’s a flexible system which can be used on a diverse range of clients.
It installs a habit of clients sticking with and gaining the positive results of regular exercising under your guidance.
Ulrik Larsen, APA Sports Physiotherapist, founder of Rehab Trainer International shares his years of knowledge on how to prevent injuries in this book.
"I believe we can prevent future injury in clients, regardless of whether they currently carry any injury or not."
"Therefore a program for injury screening will be an invaluable tool for you in your coaching, helping you stay aware of injury potential, refining your ability to predict problems and aiding injury prevention." - Ulrik Larsen
You’ll possess the injury prevention tools so you don’t have to fear losing clients.
Your clients will be delighted an expert can help keep them free from injuries.
The fitness industry continues to grow in injury awareness and factors injury risk into programs and equipment design.
Without this awareness you could end up pushing clients towards fitness goals and scratching your frustrated head when problems crop up which could have been avoided.
You’ll discover:
A ground-breaking system for coaching clients away from injury
How to assess and educate clients about their Dysfunctional Movements
How to use the “Talk, See, Do” skillset into your sessions to get injury rates down – guaranteed
The 3 layers of dysfunction in your clients – how to spot and fix them with the right tools
“If you can screen and predict with some accuracy who will get injured, you can more effectively focus your energies on those clients and factors that are deemed ‘injurious’." - Ulrik Larsen
Get a rare physical signed copy of Coach Tarek’s best-selling book Purpose Driven Movement.
It shows you FTI’s philosophy and system around functional training and movement.
You’ll discover everything from assessing, coaching, programming, and moving with purpose.
So you can apply the principles to your business and grow it immediately.
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Michelle, says: “...it’ll give you the knowledge and understanding that will just make you the best coach you can possibly be…”
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Jono Alcock, says: “...learned not just about using functional equipment but the theory and coaching behind it…”
“With the business model of Semi Private PT, I am currently running 2 classes 7 times a week. I honestly couldn't have done it without the MFT program. I recommend it to every PT I know!!” - Jono Alcock
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Ben Thorne, says: “...My confidence has grown…”
“My confidence has grown and this has definitely translated to my business.
The courses are run professionally and are run with the basics in mind. While they do teach the more complex exercises it is their breakdown of the simpler exercises for teaching to your clients which really sold me.
I have to admit I was one of those trainers who would watch Youtube or a DVD and think that's all I needed! The guys have shown me if you are serious about being professional it's a must.
It also helps since completing the courses I have seen an increase in my profitability in Personal Training and Boot Camps. These courses stood out for me mainly because of the instructors who were taking them.
The content was excellent however, it was the instructors and their vast knowledge and good attitude which made it stand out for me.” - Ben Thorne
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Jason Cunanan, says: “...increased my knowledge and confidence…”
“The MFT Program has increased my knowledge and confidence in understanding functional training concepts.
Rather than overwhelm me with a lot of new information, it has actually simplified things into a usable system that I have started using straight away. I can't think of another training course I have done that has been as effective for me.” - Jason Cunanan
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Shaneal Diiren, says: “...a must for trainers who want to become superstar coaches!”
“Absolutely loved both the MFT and the MRC courses. Met some amazing people who still inspire me today. These two courses are a must for trainers who want to become superstar coaches!
These two courses alone are what is going to allow me to shape my future in the fitness industry.” - Shaneal Diiren
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Daniel Marshall, says: “Very structured and comprehensive course. Bringing to the forefront the concept of functional training with the tensegrity model which is training Gold…”
“Very structured and comprehensive course. Bringing to the forefront the concept of functional training with the tensegrity model which is training Gold.
The one year time period for completion sounds like a long time but don't be fooled. You pretty much use it all practicing exercises and using equipment you may not have encountered before.
You will also need to work on your own strength for the practical assessments which takes time to meet the weight and reps prescribed. MFT Instructors are accessible throughout to check your form via online videos you submit as is a helpful training team to answer any questions or queries.
Special thanks to Sammy Soames for constantly checking up that the course is going smoothly and taking the time to think of solutions to each individual's varying business situations.” - Daniel Marshall
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F D, says: “...it has really helped me to become a better coach who can train people functionally which not a lot of coaches do in today's era…”
“I have done a master functional trainer certification level 3 course and it was truly an amazing experience.
The faculty is very supportive and replies to your queries on time. It was a virtual course experience but I'd say it was pretty smooth.
Proud to be a Master Functional Trainer it has really helped me to become a better coach who can train people functionally which not a lot of coaches do in today's era.” - F D
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You’re also protected by FTI’s 90-Day Money-Back Guarantee.
We’re so confident you’ll begin seeing benefits in how you approach and work with clients within 90 days, we’re willing to shoulder the risk.
All we ask is you give your chosen bundle and bonuses an honest go within 90 days of enrolling.
If you aren’t completely convinced and feel you haven’t received the value I’ve promised, you can get 100% of your money back.
You’re now at a crossroads.
You can continue as you are by growing your expertise and business with trial and error.
Or… you can short-cut the process by joining the 5,000+ students who have gone through FTI’s programs and become experts in their field.
And shave years off your learning curve.
Not to mention the FOUR one-on-one calls where Coach Tarek and an FTI coach will hand you a tailored plan so you can build a successful business in a fraction of the time.
The choice is yours.
If you still need help deciding, feel free to book a no-obligation call with an FTI coach below.
Here are the details again:
Your Investment (60% off) – $1,750 $700
Click the “Enroll Now” button below to begin your journey.
Your Investment (50% off) – $2,250 $1,125
Click the “Enroll Now” button below to begin your journey.
Your Investment (40% off) – $1,750 $1,050
Click the “Enroll Now” button below to begin your journey.
Not interested in any of the three programs?
Do you have different goals that you think FTI can help you achieve in your career?
Then you can choose your own adventure and pick ANY programs in our catalog with the Exclusive ExPro Offer.
All you have to do is book a no-obligation call and speak to an FTI coach by clicking the “Book Coaching Call” below.